Planning for Demand: Understanding Supply Chain Revenue Management

The pressure is on. Never has there been more weight on supply chain management to drive business efficiencies and generate revenue. Over the years, companies have invested billions of dollars in improving their supply chains.

Solutions can range from optimizing your supply to enhancing traceability. Yet, it’s essential to address your business’ unique challenges and opportunities.

What strategies have helped companies survive fulfillment pressures? Based on our 60 years of experience working with Tier 1, 2, and 3 supply companies, we have proven the following strategies work.

Developing a Written Plan

Create a well-defined plan based on real-time demand insights and demand shaping — plan for everything. You need an effective response to risks like suppliers going out of business, political upheaval, or natural disasters.

A written plan forces your business to think ahead and mitigate challenging events. It also provides awareness to leverage opportunities.

With a definitive plan, you can adjust pricing and promotions strategies to shape demand. You can also drive revenue growth or expand margins for a high-demand product with limited market supply. 

We’ve developed demand-driven plans for both original equipment manufacturers and Tier 1, 2, and 3 automotive suppliers. Through our 60 years of experience, we’ve helped businesses develop written supply chain strategies and ultimately grow their manufacturing.

Building an Adaptive Supply Chain

At one time, you could wait until the end of the month or quarter to shift production and supply based on your shipment and sales. No longer does this method allow for a changing market.

Instead, make continuous, dynamic supply chain adjustments to maintain a competitive edge. These adjustments can lead to better visibility, better collaboration across the value chain, and faster decision-making with better analytics.

Agility is the key to react to market changes quickly. With the right partner, it’s never been easier for businesses to fine-tune their operations continually. BR Williams can help you adjust to your supply chain without disrupting your business processes. 

Optimizing Product Designs and Product Management

Innovation is vital to be one step ahead of your competition. Yet, in the initial cycles of product development, decisions can make or break the product.

You should optimize your product designs for supply, manufacturability, and supply chain operations. Developing innovative product designs also requires you to analyze and understand the actual costs of delivering the product across the business.

There’s no better way to achieve innovation than through a seamless and transparent collaboration process across the supply chain. By relying on a third party like BR Williams, you’re free to ideate and work through new ideas. Meanwhile, we handle your day-to-day supply chain management.

The pace of change shows no signs of slowing down. Rather than trying to meet the demands of market change by yourself, consider a third party. Effective supply chain solutions and strategies to deliver a return on investment exist.

We have tested and proven them on some of the most valuable supply chains. By working with a third party, you not only take the burden off you and your team, but you can also enjoy a cost-saving supply chain. 

We want to help. Contact BR Williams today for a free, no-obligation quote to see how our customized solutions can work for your supply chain management. We provide a variety of supply chain management services to meet your company’s unique needs.